WHAT IS SSL?
Secure Sockets Layer (SSL) is a protocol for enabling data encryption on the intranet and for helping web site users confirm the owner of the web site. SSL is most commonly used to protect communications between web browsers and servers. However it is increasingly used for server to server communications and for web-based applications.
HOW SSL WORKS:
When an Internet user visits a secure web site, an SSL certificate provides identification information about the web server and establishes an encrypted connection. This process happens in a fraction of a second. What Happens between the Web Browser and Server.
A browser attempts to connect to a web site secured with SSL.
The browser requests that the web server identify itself.
The server sends the browser a copy of its SSL certificate.
The browser checks whether it trusts the SSL certificate. If so, it sends a message to the server.
The server sends back a digitally signed acknowledgement to start an SSL encrypted session.
Encrypted data is shared between the browser and the server.
SSL certificate will help you gain competitive advantage as it gives your visitors confidence that it is safe to share personal data and all their information will be protected including credit card details.